I design large-scale signage and display systems that are built to perform in real-world environments while maintaining strong visual identity. This includes exhibition stands, event signage, and corporate display assets for clients such as IGO, Wesfarmers, and Pilbara Minerals. The work focuses on clear communication, strong wayfinding principles, and high-impact visuals, ensuring each piece is both functional and attention-grabbing. I often draw inspiration from environmental graphics and industrial design, where simplicity, scale, and clarity are key.